adBrite CrunchBase

adBrite CrunchBase


adbrite is the largest independent advertising exchange, focusing on display and video.

adbrite first started taking advertising for external sites in 2003, and raised $4 million in venture capital from Sequoia in September 2004 (Mark Kvamme joined the adbrite board of directors). In February 2006, adbrite raised another $8 million from Sequoia and Artis Capital, the same pair that invested together in YouTube. Two months later Philip Kaplan replaced himself as CEO, bringing in veteran Iggy Fanlo to run the show.
PPC News
In 2008, adBrite changed its business model and became an ad exchange with site-level transparency. It also developed an open platform for data providers and real-time bidders to plug into.
PPC News
adBrite now reaches 300 million global unique visitors every month, including more than 150 million in the U.S. Its services include adBrite Intelligence™, which provides real-time campaign reporting and analysis, and Audience Manager™, which leverages first- and third-party data for advanced targeting capabilities.

2 Responses to “adBrite CrunchBase”
  1. i love your blog, i have it in my rss reader and always like new things coming up from it.

  2. Why visitors still make use of to read news papers when in this technological world the
    whole thing is presented on web?

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